NORWAY: Nudie Jeans is moving to Grünerløkka.

 

Nudie Jeans' philosophy in the new store concept – Paris, Le Marais.

Nudie Jeans Repair Kiosk in the new store concept in Le Marais, Paris.

Raw denim, made to last. From raw denim to lived-in, repaired and reused.

Nudie Jeans opens new store in Oslo. On December 3, Nudie Jeans will open the doors to its new store and Repair Shop at Nordre gate 18, Grünerløkka, in Oslo.

For years, people have been telling us that we should open a store in Grünerløkka. And for years, we have been saying that they are probably right. We are very happy to finally become part of the neighborhood.”

— Joakim Levin, founder and CEO of Nudie Jeans

OSLO, NORWAY, October 27, 2026 / EINPresswire.com / -- Same jeans. Same philosophy. New address.

After many years in Oslo, Nudie Jeans Repair Shop is moving from Hegdehaugsveien to Grünerløkka. The new store will open on December 3rd at Nordre gate 18 in Grünerløkka.

“For years, people have been telling us that we should open a store in Grünerløkka. And for years, we have been saying that they are probably right. Well, it took a while, but now we are here. We are very happy to finally become part of the neighborhood.”

Joakim Levin, founder and CEO of Nudie Jeans

Although the address is new, the philosophy is the same. Nudie Jeans has been making jeans since 2001, with a simple idea: A good pair of jeans should not only last a long time. It should get better with time.

The new store offers the entire Nudie Jeans universe. From new dry denim jeans waiting to be worn in, to worn and repaired jeans that have already lived a life. And of course free repairs on Nudie Jeans jeans. Because when a pair of jeans breaks, we believe there is a reason to repair them, not throw them away.

With the new store, Nudie Jeans continues its work to keep jeans in use for as long as possible. Now from a new address in Grünerløkka.

Create Tomorrow's Vintage.

Nudie Jeans Oslo - store and Repair Shop

Nordre gate 18, Grünerløkka

Opens December 3.

About Nudie Jeans

Nudie Jeans was started in Gothenburg in 2001, driven by a passion for raw denim, punk music and snuff. The company was founded by Maria Erixon Levin and Joakim Levin, and sustainability and human rights have always been central to the business. Every single pair of jeans is made to be repaired, not replaced, and free repairs are offered in Nudie Jeans stores worldwide. We create vintage, not waste.

2001: Nudie Jeans was founded.
2012: All cotton used in Nudie Jeans jeans became 100% organic. Free repairs became part of the daily offer, and Nudie Jeans began collecting and reselling used jeans, with the option to return a pair and get a discount on a new one.
2013: Nudie Jeans began to disclose all factories and suppliers the company works with, and to contribute to living wages where wages were not enough.
2015: Nudie Jeans opened a store in Oslo.
2017: The commitment to using 100% organic cotton was extended to all products containing cotton.
2019: Nudie Jeans began to turn worn-out jeans into new ones.
2021: Nudie Jeans expanded transparency to include emissions, water consumption, suppliers and how and where the products are produced.
2024: Nudie Jeans began using regenerative organic cotton and was certified according to the Global Organic Textile Standard (GOTS).